Beyond User Centered Design is the title of the IST distiguished lecture that brings together the Psychologist Yvonne Rogers from University College London and the Designer Jodi Forlizzi from Carnegie Mellon University, on December 18th at 5PM, in an event powered by LARSyS, INESC ID and CMU Portugal.
User-centered design served the digital industry well. UCD is the process of designing digital products and services focusing on the users and their needs in each phase of the iterative design process. However, in the experience economy we are no longer designing user experiences (UX) with one digital artifact for one person, we are designing complex socio-technical interactions which form ecologies of stakeholders, products, services and platforms. We need to move beyond UCD and UX to respond to the new economic and social challenges and continue to design digital ecosystems that benefit the world. This requires integrating other discipliner and perspectives which are clearly reflected in this IST Distinguished Lecture: “Beyond User Centered Design”. We bring together two leaders in the field of HCI which represent a new generation of interdisciplinary research and education. A designer (Jodi Forlizi) and a Psychologist (Yvonne Rogers), two brilliant women that lead the top HCI departments in the world of Computer Science.
17:00 I “Beyond GUIs: The Next Generation of Voice-Assisted Interactions”
Yvonne Rogers, University College London
17:30 I “Beyond User Centered Design AND Design Thinking”
Jodi Forlizzi, Carnegie Mellon University
18:00 I Discussion (30m)
Moderator: Ana Paiva, INESC ID
When: 18 December | 5 PM
Where: IST Congress Center Main Auditorium